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Features

Ana Jabur and Isa Papa

Jeitinho Brasileiro: The Fine Line Between Creativity and Corruption

2/23/2025

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By: P. Rizzi
Picture
You check the time. You're still at home, lounging in your pajamas, comfortably sunk into the couch, with a half-finished snack beside you, but your phone buzzes: “are you coming?”. Without a second thought, you reply, “tô chegando!”—even though you haven’t moved an inch. It's just a little white lie, a harmless shortcut to buy yourself a few extra minutes and to avoid the awkward truth—that you haven’t even left. It spares you from the guilt of admitting you’re still in your pajamas while also conveniently keeping the other person from getting frustrated. No harm done, right? In Brazil, this kind of everyday attitude has a name: o 'Jeitinho Brasileiro'. In other words: work smarter, not harder.  
Brazilians have mastered the art of bending the rules- just enough to make life easier, but not enough to get into any big trouble. However, at what point does this clever problem-solving turn into something more problematic? 
Harvard University historian Sidney Chalhoub highlights the historical origins of the 'jeitinho', linking it to Brazil’s slave-based societal structure. During this colonial era, people without power had to rely on favors from landowners to get what they needed, often bending the formal rules. Yet, this habit of seeking informal solutions didn’t disappear—it became a lasting part of Brazilian culture, shaping how people navigate rules and authority through the 'jeitinho brasileiro'. 
As Sérgio Buarque de Holanda describes in Raízes do Brasil, Brazilians are "cordial men". The word “cordial” comes from the Latin “cordis”, meaning of the heart, suggesting that the cordial man is someone who prioritizes personal relationships over any rigid rules, often finding creative ways to navigate bureaucracy and daily life, setting aside ethics and civility when it suits him. In other words, personal interests—whether of one’s own or those of friends and family—often take priority over the collective good. This emotional and flexible approach to life is what allows the 'jeitinho brasileiro' to thrive. As Fernando Sabino put it: “na cultura do jeitinho, a cabeça está aberta a qualquer possibilidade, regular ou não. Vai dar certo e, se não der, ainda não chegou ao fim.”, meaning, anything is possible whether it is within the rules or not.  
For many underprivileged Brazilians, however, the 'jeitinho brasileiro' is not just about convenience--it’s a matter of survival. As Chalhoub points out, in an environment where access to opportunities is often restricted, those in vulnerable positions have no choice but to find ways around the rules. So, the 'jeitinho' becomes a tool to navigate an unfair reality. 
Yet, we must ask ourselves, do Brazilians act in this way because of their creative traits adapted to a context of inequality and a fight for survival? Or is this simply a social disguise for cutting corners and taking advantage of opportunities? 
The term itself carries a certain ambiguity. It can serve as a simple description of a household fix, as in- “dei um jeitinho”- but it can also be part of a bigger scheme to evade the law in the favour of oneself. When taken too far, the 'jeitinho brasileiro' mindset blurs the line between resourcefulness and dishonesty, which feeds into corruption, deception and what we call “malandragem”: a method of getting ahead at the expense of others.  
What starts as a quick workaround, like skipping a line or creating creative excuses for lateness, can easily escalate into more serious matters. Many may say that the 'jeitinho brasileiro' is the base for corruption, the starting point for larger systemic issues. After all, corruption isn’t only the huge billion-dollar government scandals, it exists in everyday actions. Like the norm of buying your driving license, or the widespread acceptance of piracy, and fake IDs. Over time, these seemingly harmless actions create a culture where rule-bending becomes the norm, and accountability is relaxed, paving the way for more serious offenses, such as bribery, tax evasion, and institutionalized corruption.  
Some see 'jeitinho' as an unavoidable part of Brazilian culture, a product of resilience that allows people to navigate an imperfect system. Others argue that while these are valuable traits, the 'jeitinho' has evolved into a mindset that can negatively impact the country at a wider scale.  
Perhaps the real challenge is not in eliminating 'jeitinho', but in redefining it. Could Brazil maintain its resourcefulness and adaptability while discouraging unfair behaviours? Is it possible to embrace the best of jeitinho without letting it become an excuse for bending the rules? 
In the end, the 'jeitinho brasileiro' is what us Brazilians make of it. Whether it remains a cultural quirk or transforms into something more constructive depends on the choices we make. 
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