End Plastic Pollution Campaign

By: V. Mahfuz

The exponential growth of plastic consumption has, for the past years, proven to contribute towards pollution. Due to various cases of plastic pollution, this year’s earth day is solely dedicated to reducing plastic pollution, introducing the “End Plastic Pollution” campaign.

Such campaign not only focuses on working together with cities and local governments to tackle this issue, but it also aims to educate citizens on the consequences of plastic usage. Working with universities, school teachers and even students, this NGO also attempts to inform and activate citizens to take personal responsibility for their plastic usage and eventual pollution; encouraging them to reject, reduce, reuse and recycle plastics. Also, “Earth Day Network” plans to empower journalists across the globe to report such problem and its emerging solutions; promoting the idea of investing time and resources to tackle this ongoing issue. Such education of citizens from around the globe not only makes them aware of their actions and the dangers of plastic to the environment, but it also encourages them to demand action from governments and corporations to diminish plastic pollution.

“Earth Day Network” also aims to build partnerships and work with other organizations in order to develop a platform to end plastic pollution and generate resources that others (as in these organizations or networks) can also use.

The upcoming Earth day (22nd of April) has surely stur great excitement amongst environmental NGO’s who strive for a better educated population. The “Earth Day Network” encourages citizens to join their “End Plastic Pollution” advocacy campaigns by organizing events all around the world that strive to spread awareness about plastic consumption and its dangers to the natural environment in an attempt to “inspire and demand effective action to reduce and control it”.

Donations are strongly encouraged through the site to help other causes regarding the environment, but “Earth Day Network” also encourages its users to spread the word through social media, or even download its ‘Plastic Pollution Footprint Calculator’ app to track and learn about plastic consumption.

Such NGO also provides tips for those who want to host their own “End Plastic Pollution” event and even provides a platform for those with any ideas, or for those who would like to propose a partnership to plastic@earthday.org